Essays on Brand

Imagine you are trapped in a room completely surrounded by darkness in a small compact cage. You are continuously painfully poked, prodded, and injected with new chemicals, medicines, dyes, and even cosmetic products. You haven’t seen your family in weeks and you are beginning to…

 Repeat customers spend more money on brands and move the needle higher on sales; indicating that keeping clients could be more important and cheaper than finding new ones. That means that nurturing healthy relationships with customers and clinging onto loyal customers leads to a company…

Becoming an international company and operate all over the world, companies need to study the new market they aim to enter, and how they can position their products and brands within the new market. A clear and viable marketing strategy is one of the keys…

Ralph Lauren Corporation was founded in 1967 by Ralph Lauren who is an American fashion designer. The company’s headquarter is situated in New York City, New York. Ralph Lauren Corporation is known as a world leader in design, retailing and transportation of luxurious products, involving…

Harley-Davidson is a United States-based motorcycle manufacturer established in 1903 by collaboration among William Harley and Arthur Davidson. Their innovation and vision for what was reasonable on two wheels sparked a transportation change and a motorcycle culture that would make Harley-Davidson one of the most…

Harley-Davidson is an American social and business symbol. Frequently imitated, however never copied and that is because Harley-Davison has figured out a way to endure, and has now flourished for a long time; through depression, downturn or recession, World Wars, high innovation improvements, rivalries, imitations,…

Whether you’re roaring dоwn thе California соаѕt or just the converging around thе Dауtоnа Beach, the Harley Dаvidѕоn bikе have gеnеrаtеd ѕоmе ѕеriоuѕ fans thrоughоut thеir colorful hiѕtоrу. And whеthеr уоu savor thе sound оf a Hаrlеу, оr соvеr уоur еаrѕ whеn thеу rоаr bу,…

 Ralph Lauren is an American designer who is known for his classic yet elegant clothing. Lauren has had a ton of accomplishments throughout his life. He does not just design clothes for his own brand, he designs clothing for other people. If you see someone…

A logo is widespread in any effective commercial enterprise. There are several valid justifications like its revels business persona, welcomes new clients, to come to be extra familiar with, acknowledges corporation from the mission, encourages emblem reliability and can be throughout place. Engraved on employer’s…

With continuous technological advancements, new channels of communication emerge, constantly improving digital interactions for users. These advancements call for an alteration in the approach to design and user experience. In regards to web design, “the landscape is shifting”, and as a response, the scope of…

Harley-Davidson Inc. is an American manufacturer of heavyweight motorcycles founded in 1903. In general, Harley adopts the premium pricing strategy in its marketing mix, meaning their prices are higher than other rivals’ prices. Despite these high prices and the downturn in the economy, their profits…

Ralph Lauren is an American company headquartered in New York, which produces and distributes premium lifestyle products. It has been a leader of the apparel industry for more than 50 years since its foundation in 1967 by Ralph Lauren. It generates over six billion U.S….

I have chosen to Polo Ralph Lauren as my profit making business. The business was founded in 1952 which was around 52 years ago, created by Ralph Lauren who is an American fashion designer, philanthropist and business executive. He is currently the executive chairman and…

 Walking down the street you see a sign, red with yellow arches. Immediately you get hungry because you recognize those yellow golden arches as the logo of McDonalds. Why are logos such an integral part of making a business or product? Well logos are a…

Gucci is an Italian luxury brand of fashion and leather products. Gucci began its manufacturing as leather goods, luggage, clothing, and other fashion products in 1921. It has been in the market for a long time now. (Wikipedia 2019) As we know that there are…