Essays on Customer Service

This study referred to the definitions of Oliver (1997), (2006), Bansal (2005), and Barnet (2007), and defined green customer satisfaction as the customer sensed that consumption fulfilled some need, goal, desire about environmental or green concerns and that this fulfillment was pleasurable. It was the…

According to Joseph Juran’s quality planning road map, first we need to identify and know our customers because customers are the one that will be influenced or affected by the products and processes needed to achieve the quality goals. There are two types of customers,…

Introduction: This report aims to review the marketing theory of Customer Loyalty for the Brand Maybelline New York. Customer loyalty is an effective way to improve a company’s performance. For this essay Customer Loyalty is defined as an integral part of the customer promise, and…

Introduction This study examines in detail all aspects of customer satisfaction in an organization based on the services that the organization provides as its needs increase. HK Express is an budget airline that offers services from different countries, but based in Hong Kong. The company…

The relationship or bond between customers and owners impacts the way the customers buy food that how much they like the provided services and products. Their way of purchase of food in restaurant helps to predict others the quality of food served. As in our…

The upside of a non-particular organization is that the cost of section for the provider is low and that may be reflected in the cost of their organization. In any case, they have confined control over the earth, so exploring a particular help issue may…

Those who buy the goods or services provided by companies are consumers. According to (Solomon, 2009, p.34), a customer is the person who does the buying of the products and the consumer is the person who ultimately consumes the product. Therefore, customer is a stakeholder…

Objectives: Customer expectations from a good and services may differ from the company observations of customer expectations. Thus, the company deliverables won’t satisfy the potential customers and can’t create customer base in the market. Understanding customer expectations is a must for the customers by market…

Productivity Management Group (PMG) is a small enterprise of Business Consulting which includes three verticals namely, Business Excellence, ISO Consulting, and Training. Productivity Management Group was established in 2001 which then had one person working as a freelancer. Later on, few others were added to…

In this generation, everyone is surrounded by mass media. A television at home has become necessary. Children grow up watching television, mobile phones, tablets etc. In order to get information to the public about product, marketers use these modes of mass media to facilitate advertisements….