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General Overview of Apple Company

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General Overview Of Apple Company

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Apple was established the first computer on 1st of April 1976 by Steve Jobs and Steve Wozniak and incorporated the company on 3rd January 1977 in California USA. Why is it called Apple? According to the biography of Steve Jobs, the name created after he just returned from the apple farm and thought the name sounded “fun, spirited and not intimidating”.

The vision of the Apple Inc. is “Apple is committed to bringing the best personal computing experience to student, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.” While the mission of the Apple Inc. is “Apple designs Macs, the best personal computers in the world, along the OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.”

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Apple Inc. have sells a variety of related computer software, server, accessories and consumer electronics. The most popular products are iPhone, iPad, iPod, apple watch and Macintosh computer. Apple Inc. always use their own operating system in all of their product which are iOS, macOS and watchOS. The company sells and deliver digital content and applications through the iTunes Store, App Store, Mac App Store and others.

Apple is the multinational company based in California and their product has selling in more than 50 countries. The company sells its product worldwide through its retail stores, online store and direct sales force, as well as through third-party cellular network carriers (Taobao, Lazada), wholesalers and retailers. In addition, Apple is also aiming for a medium to high income consumer demographic. The most successful product of Apple is iPhone, it is available over 50 countries and because of their extreme success and they are selling it very well so that the company have increasing their market share day by day and quit fast.

Apple was established the first computer on 1st of April 1976 by Steve Jobs and Steve Wozniak and incorporated the company on 3rd January 1977 in California USA. Why is it called Apple? According to the biography of Steve Jobs, the name created after he just returned from the apple farm and thought the name sounded “fun, spirited and not intimidating”.

The vision of the Apple Inc. is “Apple is committed to bringing the best personal computing experience to student, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.” While the mission of the Apple Inc. is “Apple designs Macs, the best personal computers in the world, along the OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.”

Apple Inc. have sells a variety of related computer software, server, accessories and consumer electronics. The most popular products are iPhone, iPad, iPod, apple watch and Macintosh computer. Apple Inc. always use their own operating system in all of their product which are iOS, macOS and watchOS. The company sells and deliver digital content and applications through the iTunes Store, App Store, Mac App Store and others.

Apple is the multinational company based in California and their product has selling in more than 50 countries. The company sells its product worldwide through its retail stores, online store and direct sales force, as well as through third-party cellular network carriers (Taobao, Lazada), wholesalers and retailers. In addition, Apple is also aiming for a medium to high income consumer demographic. The most successful product of Apple is iPhone, it is available over 50 countries and because of their extreme success and they are selling it very well so that the company have increasing their market share day by day and quit fast.

Works cited

  1. Works Cited
  2. Apple Inc. (n.d.). About Apple - Company Overview. Apple. Retrieved from https://www.apple.com/about/
  3. Apple Inc. (n.d.). Mission Statement. Apple. Retrieved from https://www.apple.com/about/mission-statement/
  4. Apple Inc. (n.d.). Products. Apple. Retrieved from https://www.apple.com/products/
  5. Apple Inc. (n.d.). iTunes. Apple. Retrieved from https://www.apple.com/itunes/
  6. Apple Inc. (n.d.). App Store. Apple. Retrieved from https://www.apple.com/app-store/
  7. Apple Inc. (n.d.). Mac App Store. Apple. Retrieved from https://www.apple.com/mac/app-store/
  8. Apple Inc. (n.d.). Apple Stores. Apple. Retrieved from https://www.apple.com/retail/
  9. Apple Inc. (n.d.). Annual Report 2022. Apple. Retrieved from https://www.apple.com/investor/annual-reports/
  10. Isaacson, W. (2011). Steve Jobs. Simon & Schuster.
  11. Lashinsky, A. (2012). Inside Apple: How America's Most Admired--and Secretive--Company Really Works. Business Plus.
  12. O'Grady, J. D. (2009). Apple Inc. Greenwood Press.
  13. Spector, G. (2018). The One Device: The Secret History of the iPhone. Little, Brown and Company.

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