The huge smart-pnone war between Apple and Samsung officially started when Apple first sued Samsung in 2011 for copying the design of the iPhone. Since then, they are fighting against each other mainly over their patent of smartphones. In this research paper, I will compare the iPhone XS and Samsung S9 and their line-ups to see which product is worth buying. The key features of comparison include Physical size, iOS and Android, Camera, Storage capacity, Screen quality, Home screen unlocking, and Price. In addition, there are comparison of their branding and marketing strategy to analyze how they succeed to become world’s biggest tech companies. However It’s getting harder and harder for Apple, and Samsung to really surprise consumers on the new features. It finally came to a point, when both companies should invent brand new products which they can sell to millions of people, not just improving or copying each other’s product.
One of the most well-known tech firm, Apple Inc., a California company founded by the late Steve Jobs and Steve Wozniak, and amongst the world’s tech companies, has been serving a symbol of technological innovation and consumer desire for over decades. Apple-created Macintosh computers including the iMac; iPod digital music and media players; and smartphones and tablets such as the iPhone and Applewatch constitute the company’s most popular products. The most well known of Apple’s devices is the iPhone. Considered “revolutionary” upon its introduction in 2007, the original iteration featured, in addition to basic telephone and messaging capability and sleek design, a 3.5-inch touchscreen display, usability similar to the iPod, an internet web browser, and a built-in camera (Turner, 2007), in addition to the use of web applications and internet-based programs.
The great success and sales of iPhones over time spurred competitors to develop similar smartphones but with affordable prices. At the forefront of the response to Apple’s success is Samsung Electronics Co., Ltd., a South Korean company that sought to develop a competent competing phone as early as June 2008 with the release of the Instinct, a smartphone entry prior to the use of the Google Android operating system (OS), now found on several of Samsung’s devices (Segan, 2013). The war between 2 companies officially started when Apple first sued Samsung in 2011 for copying the design of the iPhone. Then it kicked off winding trail of countersuits, trials and appeals, including a stop at the Supreme Court in 2016. Apple initially sought to block Samsung devices from the market, but the technology at dispute has long been outdated, and the fight has since largely been about money. Apple at one point sought more than $2 billion, while Samsung had argued it owed just $28 million. They have finally put an end to their long-running patent war whose central question was whether Samsung copied the iPhone or not. In a court filing today, Judge Lucy Koh said the two companies had informed her that they negotiated and got the settlement. Terms of the settlement were not disclosed, therefore it is impossible to know how they put a coma on this huge battle.
First of all, I will define the models which will be compared on this paper. Apple’s model includes the new iPhone XS, and iPhone XS Max. Likewise, Samsung offers the Galaxy S9, S9+, and Note 9. The obvious differences between Apple phones are battery life and screen size (the XS Max has a bigger battery and larger screen). The S9 almost matches the iPhone XS in size, while the S9+ corresponds roughly to the iPhone XS Max. The Note 9 is also large and adds a pen for writing on the screen. Each phone has minor other differences in the specifications, but overall these are the general descriptions.
The primary difference between these phones are size. The summary of the size and screen resolution of each phone are:
Screen size has an impact on many aspects of these phones. The decision to use a smaller or larger phone is highly personal and it depends on factors such as portability, hand size, and eyesight. With a larger screen, everything on the screen is bigger, easier to read and larger keyboards offer more space for fat fingers when typing. Therefore they are better for elder or tall persons. Also for people who want to enjoy movies or series, it is better to have larger screens. There are also some negative aspects for bigger phones. For example, they are heavier and feel less convenient in hand. They do not fit easily into pockets and it is usually easier to drop and break. The cost of screen repairs is one of the biggest disadvantages when considering the sizes. When you compare the sizes between smaller models, they are roughly comparable.
However Samsung takes advantage of the large screen, through multitasking, in a way that Apple does not. Galaxy models let you multitask apps in multiple windows. This new feature made it possible to use a translation app while sending an email, as one small example. Apple lags when it comes to making use of the large screen. Furthermore, when you compare the weight of iPhone XS MAX and Galaxy S9+, Galaxy S9+ is 7g lighter than iPhone XS. As we can see from the size comparison, they are tie on iPhone XS and Galaxy S9, but Galaxy S9+ and Galaxy Note 9 has better feature than iPhone XS MAX.
One of the most obvious differences, iOS and Android of iPhone XS and Galaxy S9 really separate themselves. The iPhone XS is runs iOS 12 on Apple’s proprietary A12 Bionic chipset, which introduces the Neural Engine for more advanced photography, video, and image processing. The Galaxy S9 is running Android 8.0 Oreo out of the box, though should see an update to Android 9.0 Pie early next year (most likely around the time the Samsung Galaxy S10 launches). The Galaxy S9 runs on a Snapdragon 845 chipset, which is important, but Apple has been showing the superior power of its custom chipsets, and we suppose the A12 Bionic will be smashing just about all the smartphone chipset competition it gets benchmarked against. The Neural Engine is probably going to give it the edge in AR applications as well.
That means, both phones are going to feel incredibly fast, and it is going to be really hard to decide which phone is worth buying. About the security, it is usually said iPhone is more protected and safer to use than Galaxy because code information of Android is released. For this reason, vulnerabilities are discovered quickly, and when they are discovered they are dealt with quickly. However, since the code has been released, there is a high possibility that it will be used illegally. Also, unlike Android, where apps that have not been reviewed are also released, iPhone only shows apps that are strictly screened and highly safe. Furthermore, the iPhone has both the OS and hardware made by Apple, and there is a merit that the introduction of the latest OS is supported even for relatively old models. In summary, it can be said that the iPhone is a safer smartphone with lower risk.
For most people who want to take casual snapshots, both Galaxy and iPhone offer photo quality that is good enough to replace a dedicated camera. That said, each phone has strengths and weaknesses when it comes to photos and videos. The new iPhone XS has a dual-sensor system on the rear with a 12MP, f/1.8 wide-angle camera and a 12MP, f/2.4 telephoto camera. The latter gives the iPhone XS 2x optical zoom. There’s optical image stabilization in both cameras, and Apple has a Quad-LED True Tone flash paired with the sensors. On the video front, they can capture 4K video at up to 60fps and 1080p slo-mo at up to 240fps. The Galaxy S9 only has one image sensor on the rear, but it’s 12MP with optical image stabilization. Samsung has given it a neat trick, too, with the ability to change aperture between a fast f/1.5 and f/2.4. Since the Galaxy S9 rear camera has 1.4-micron pixels, and the iPhone XS wide-angle camera does as well, the wider aperture offered by the Galaxy S9 has to at least give it stronger low-light performance. However many of this comes down to software and your personal preference on how photos look like. When it comes to video, they offer the same 4K video recording resolution. Neither has a clear advantage before we dive into camera tests. The front-facing cameras are a little different.
Samsung has an 8MP sensor on the front of the Galaxy S9 with a wide f/1.7 aperture. It will perform better in low-light than the iPhone XS’s 7MP, f/2.2 front-facing camera. Between Samsung’s AR Emoji and Apple’s Animoji and Memoji, their offerings are fairly similar, anyway. As a conclusion, The iPhone XS offers substantial camera improvement over last year’s iPhone X. However, the Samsung devices continue to keep their own. Depending on what you are photographing, either phone may give superior results to the other. Here are the pictures taken by iPhone (left) and Galaxy (right).
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